Swindon Borough Council
Swindon started their digital transformation journey in late 2017 starting with Jadu CMS and XFP. In 2017, they launched their first Jadu CXM digital service and within two days 1,300 subscriptions had been set-up and after 14 weeks, over 11,00 subscription sign-ups. They now have over 67 case types in place and over 68,000 subscribers.
We were receiving about 32,000 calls a month and processing about 7% online, we were working in traditionally expensive channels so we went out to the market to get help. We picked Jadu on the basis that they could implement the platform quickly and help us with our ambitions to shift online
Glyn Peach, Director of Digital Services, Swindon Borough Council.
Read: The Swindon story | Website: www.swindon.gov.uk